Fibre Stories
From the root to your wardrobe.
Every material has an origin — a plant, a field, a process. We follow each one from source to fibre to yarn to fabric to the garment you wear.
- Beginner
Is recycled polyester actually better than virgin polyester?
Recycled polyester is marketed as fashion's fix for plastic. A lab study of major-brand garments found it sheds more microplastic, not less. Here's what the research actually shows.
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Why most clothes end up in a landfill, not a wardrobe
Every second, worldwide, a garbage truck's worth of clothing is landfilled or incinerated. Almost none of it is recycled into new fabric. Here's what actually happens to clothes once they're thrown away — and why keeping a shirt matters more than replacing it well.
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